Needed: Crystal Ball

I don't know whether to be happy or sad.
They're gone. The toasty vanilla 2004 Chardonnay- Poof! The peachy 2006 Viognier- disappeared! The berry-bomb 2005 Zinfandel- all guzzled down!
As much as I loved these wines it's time to end the mourning and begin looking toward the future. The 2007 Viognier is getting rave pre-release reviews and I hope to have it bottled in January. We'll also bottle the 2006 Zinfandel early next year. But it will be another year before we have another toasty chardonnay.
As a new winery, you wish you had a crystal ball to see how much of a particular wine you will sell. Ideally, we would have enough to get us through to the next vintage. But, alas, we had a lot of thirsty customers this year and they drank us dry before we could make more.
I'm told this is a good thing. For it's better to sell out than to have too much inventory (wine doesn't last forever). But as the tasting room stays open for a couple of years, we'll be more able to see the sales trends to better match our production.
But in the meantime, I'll keep looking for crystal balls on eBay.
They're gone. The toasty vanilla 2004 Chardonnay- Poof! The peachy 2006 Viognier- disappeared! The berry-bomb 2005 Zinfandel- all guzzled down!
As much as I loved these wines it's time to end the mourning and begin looking toward the future. The 2007 Viognier is getting rave pre-release reviews and I hope to have it bottled in January. We'll also bottle the 2006 Zinfandel early next year. But it will be another year before we have another toasty chardonnay.
As a new winery, you wish you had a crystal ball to see how much of a particular wine you will sell. Ideally, we would have enough to get us through to the next vintage. But, alas, we had a lot of thirsty customers this year and they drank us dry before we could make more.
I'm told this is a good thing. For it's better to sell out than to have too much inventory (wine doesn't last forever). But as the tasting room stays open for a couple of years, we'll be more able to see the sales trends to better match our production.
But in the meantime, I'll keep looking for crystal balls on eBay.
